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Casino Design 2012 , Company Profiles

A Reputation for Innovation

By Casino Style Staff Tue, Jul 31, 2012
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Gasser Chair Company

It was in the mid-1940s that the three Gasser brothers, Louis, Roger and George, decided to combine their talents and set out on the next phase of their lives. With a few ideas and a very strong work ethic, they set up shop to work with a relatively new material at the time—aluminum. Tapping into some of the local expertise available in their industrial hometown area of Youngstown, Ohio, they began to provide services to local companies, such as assembling aluminum storm windows and screens, welding aluminum beer kegs and even fabricating custom parts for a prototype helicopter.
   
Driven to develop their own product line, they began to design and manufacture aluminum-frame dinette sets. With minor success selling these chairs and tables close to home, a young George Gasser loaded a few chairs into the back of his car and headed to Chicago to exhibit at the first-ever National Restaurant Association convention. Attendees were intrigued by Gasser’s highly durable, lightweight chairs and, at the close of the show, George left Chicago with a solid order, several good leads and a whole new market to develop.
   
A testament to Gasser’s position in the industry is their ability to be innovators in every decade since the company’s inception. The 1960s brought about the Comfort Zone seating line; the 1970s saw the creation of specifically designed seating for slot machines; the unique “Quick Release” base for casino slot seating was introduced in the 1980s; and the 1990s offered the “Easy Change” seat cushion.
   
And in 2011, Gasser introduced the patented Halo Base that allows  easier movement of casino slot seating. Continuing into the 21st century, Gasser has implemented a company-wide recycling plan. All leftover materials, including everyday office supplies and equipment, are recycled.
   
Today, Gasser Chair Company remains a family-owned business with a reputation for innovation. The second and third generations of the Gasser family, teamed with some of the most skilled employees in all aspects of the business, are guided by the founders’ original principles. Together they proudly continue the tradition and philosophy of developing innovative solutions to customers’ seating requirements and skillfully manufacturing the finest quality seating.
   
For more information go to www.gasserchair.com.

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